Junior Marketing Data Analyst

  • TechInsights
  • Ottawa, ON, Canada
  • Mar 20, 2018
Full time Data & Analytics Marketing

Job Description

TechInsights’ success is founded upon the expertise of its patent and technology analysts, their continuous spirit of research and innovation, and a focus on client satisfaction. Our engineering and consulting teams combine cutting edge reverse-engineering capabilities with a deep understanding of patents to deliver high value solutions for our clients.

We have one of the most advanced in-house technical labs in the world with state-of-the-art equipment that enables investigation from “atom-to-system”. Our experienced staff and sophisticated capabilities combine to reveal the innovation that others can’t inside electronics, semiconductor, systems and software. If going deep inside technology and intellectual property to understand how a product functions, is made or maps to a patent gets you excited, you belong here.

We are currently hiring a:

Marketing Data Analyst – Junior

Overview:

As a key member of our Marketing team, the Marketing Data Analyst will be responsible for analyzing marketing and sales data to develop insights and make recommendations for optimizing our automation system and CRM. You will work with our sales professionals to coordinate the distribution and follow-up of sales leads. In addition, you will be accountable for the overall quality of the marketing data. This position requires a keen eye for detail and the ability to spot patterns.

Key Responsibilities:

  • Analyze marketing data and ensure marketing automation and CRM systems support broad-based and targeted marketing and sales efforts
  • Coordinate the daily assignment of sales leads via the lead management system
  • Create and maintain metrics and reports on marketing and sales activities and effectiveness
  • Monitor and maintain data quality in marketing systems
  • Ensure accuracy of data within reports and dashboards
  • Contribute to continuous improvement of marketing processes

Qualifications:

  • Post-secondary education in Marketing Analytics, Marketing Research and Business Intelligence, Marketing Management or equivalent
  • 1-2 years’ relevant work experience
  • Knowledge of marketing automation and CRM tools
  • Proven skills in data analytics
  • Exceptional attention to detail
  • Excellent communication skills, both verbal and written
  • Ability to manage multiple projects in a fast-paced environment

Why TechInsights?

TechInsights has repeatedly been recognized by its employees as a top place to work in the National Capital Region over the last few years. This recognition is noteworthy because it is based on the input of employees who participate in anonymous surveys.

Competitive salaries, comprehensive benefits and career opportunities are some of the components that draw talent to our company. More importantly, our strong sense of camaraderie, mutual respect and shared goals that define our culture, keep talent with our company.

TechInsights is committed to meeting the needs of people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.